Category Archive: Events

  1. Data Date Night Wrap Up

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    For the third time in a year, Data Alliance gathered WPPers across the network for Data Date Night. This quarter we talked about how data is changing the music industry, wearable tech, mobile, social benchmarking, digital trends and the CIO<>CMO dilemma.

    NYC presenters included: eMarketer, Unmetric, Verizon Precision Insights, Globant, Ogilvy and Next Big Sound.

    London presenters included: eMarketer, Unmetric, FusePump, Globant and Geometry.

    WPPers can download the presentations and see more pictures on the insideWPP Data Alliance community page.

  2. NYC Date Night Connects WPPers

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    On Wednesday nearly 100 data savvy people from across WPP came together to learn about cool new things happening with data and to connect with each other at The Data Alliance’s first Data DateNight.

    The event, designed as a company showcase for an internal WPP audience, was a huge success because of all the WPP family who came together to hear from Drawbrid.geFactual, DataSifti-BehaviorTruEffect, and RichRelevance. Thank you presenters and attendees.

    It was great to connect the data community in NYC and we are looking forward to doing the same in London next week.

    As part of The Data Alliance’s mission of connecting people to data across WPP, it will be hosting Data DateNights every quarter. Stay tuned for details on the next event.